Nicholas Shott’s report into the conditions necessary for financially
viable local TV stations has been published.
The key findings of the report include:
- In the long term, local TV will probably be delivered via Internet Protocol Television (IPTV) rather than ‘traditional’ broadcast. In the shorter term, a presence on Digital Terrestrial Television (DTT) will allow local TV to develop a sustainable market position.
- Ofcom should be asked to consider further the technical options for the delivery of local TV.
- 10-12 conurbations should be chosen to host trial local TV services, providing at least two hours of high-quality local content per day.
- Local TV should be broadcast on a single DTT channel, which is prominently displayed on the DTT Electronic Programme Guide (EPG), and where possible on satellite and cable EPGs.
- Public Service Broadcasters could promote local TV services by, for example, on screen red-button prompts or insertion of local programming into a national channel’s regional schedule.
- Local TV services should benefit from the shared resources and advertising capacity of a national broadcaster acting as a “backbone”.
Jeremy Hunt said: “I am incredibly grateful for the energy and rigour
that Nicholas Shott and his steering group have put into the local TV
review. I am considering his report carefully, which gives us a solid
foundation to take forward the necessary steps to bring about local TV
in the UK. I will publish a plan early in the new year setting out
Nicholas Shott’s report – Commercially viable local television in the UK